Yogesh Gangotia And it’ll show the daily numbers for a week, month, or year. Familiarisez vous avec la plateforme HypeAuditor en l'explorant avec notre responsable commercial. Because it’ll tell you how well their IG campaign is doing. Trusted by Brand Marketers, Agencies, Media Publishers, and In fact, you need a strategy in place that revolves around interacting with other users to get their attention and potentially, more followers. With the Instagram Account Analyzer tool, you can quickly gather all of this data. Analysez les influenceurs sur Instagram, YouTube et TikTok, Découvrez des influenceurs parmi plus de 10M, Suivez le progrès de vos campagnes et comptes, Analysez vos concurrents et les tendances du marché, Notations Instagram et YouTube de qualité, Notations Instagram & YouTube de qualité avec des rapports GRATUITS, Donne aux marques et agences plus de façons de faire. Ideally, you want to track the following metrics about Instagram users. ", "A new study by HypeAuditor reported by Social Media Today found that influencers across tiers of follower counts almost unanimously saw their Like counts fall in countries where the hidden Like count test was active. Audit de compte Instagram : des outils performants au service des annonceurs. Du fait, il sera plus visible. N'hésitez pas ! What you want to look at is whether the follower growth is stagnant, dropping, or steadily growing. For example, if you’re looking to work with influencers in your industry, then you need to ensure you’re targeting ones that match your business goals. And this is what you want for your brand: users to engage with the posts influencers share about your product/service. f you treat influencer marketing as an ongoing process, and not just one-time promotions, then you need to set and track key performance indicators for each influencer. Take this and see how many likes and comments they received. If you see they don’t post often or focus too much on one type of content, then maybe you can add what they’re missing to your strategy. Pixlee. Interested in seeing how it works? Influenceur.io : nouvel outil pour analyser un compte Instagram — YubiGeek. Analyse de la croissance sur Instagram. 100% gratuit. What about your competitors? September 17, 2020, 12:30 pm, by 7 Ways Sitechecker Improves Your SEO and Traffic, Some Crucial Objectives Of Employing A Wrongful Death Lawyer, Leadspring: Meet the Top ISAs That Will Help Take Your Marketing Company to the Top, Tips and Working Methods to Build an E-Commerce Empire from Home, Lynette Marie The Fitness Business Coach You Need, Izabela Hamilton, Founder and CEO of Rankbell, Is Focused on Helping Others Achieve Financial Freedom, 5 Reasons to Start a Side Project While Being Employed, What Is a Brand’s Voice? Unless you’re a mathematical genius, it’s going to be hard trying to come up with averages for their engagement rate. Key analytics for your Instagram account - Measure and optimize your Instagram performance. Supporting his statements, a 2019 survey by HypeAuditor, showed that virtual influencers have almost three times more engagement rate than real influencers. Because engagement shows the relevance of the user and the content they produce for their audience. Likes fell 3% to 15% in all the countries for influencers with 5,000 to 20,000 followers.". What does it say about the direction of their content? This will make your feed stand apart and offer something your competition isn’t. Impressions : Instagram utilise le terme « Impressions » pour décrire la fréquence à laquelle les utilisateurs ont vu le message, qu’ils soient followers ou utilisateurs ayant atteint le message d’une autre manière.Même si les utilisateurs voient le message plusieurs fois, le système le compte parmi les impressions. Why? by Découvrez des influenceurs ayant le public dont vous avez besoin parmi plus de 10M, Plus de 35 indicateurs détaillés pour analyser les influenceurs Instagram, YouTube et TikTok, Suivez la performance de votre campagne publicitaire & la croissance des comptes, Analysez les campagnes de marketing d'influence de vos concurrents et les tendances du secteur, Get a best-in-class analytical report of any Instagram, YouTube, TikTok or Twitch account, Nombre total de comptes dans la base de données, Nouveaux influenceurs découverts tous les jours, Des activités frauduleuses connues détectées, G2 global LEader among Influence Marketing tools, En utilisant ce site web, vous acceptez notre, Why Brands Invest in Micro-Influencers on YouTube, How to Make Money with HypeAuditor Affiliate Program: Tips and Best Practices from Successful Affiliates, The Legal Side of Video Production for Travel Influencers. se compte plus d’abonnements que d’abonnés, il est fort probable que ce soit un compte robot ou un compte qui pratique le “follow-unfollow”. Iconosquare. But as you’ll quickly learn, IG isn’t all about you. You’re on Instagram to build your brand and following. That means that followers are more engaged with virtual influencers content.". Then start using their advanced tool today! Make sure the growth is steady, which will help to predict future growth. When you’re analyzing influencers and competitors, it’s good to know future projections for their follower, engagement, and uploads. Why not start with the built-in analytics? That equates to about 30K likes or comments. There’s a lot you can learn by taking Instagram data and analyzing it. You may find infographics, videos, or memes get the most engagement. Influenceur.io : L’outil pour analyser un compte Instagram Discussion dans ' Demandes d'avis et de conseils sur vos sites ' créé par navyweb , 6 Juin 2019 . Instagram Tout d'abord, pour trouver des influenceurs, quoi de plus logique que de vous rendre directement sur Instagram ? With an analytics tool like the Instagram Account Analyzer, you can see follower evolution charts of Instagram users. Il suffit simplement d’entrer un pseudo Instagram pour bénéficier de ses statistiques. Brands working with micro and nano influencers has been a continuing industry trend, which the pandemic has bolstered, said Alexander Frolov, the CEO and cofounder of HypeAuditor. See if there are tags you should be using in your posts to help build visibility of your content. https://outilsveille.com/2015/01/3-outils-pour-analyser-un-compte-instagram Generate a free report of your Instagram handle or popular celebrities from Hollywood, Sports and Instagram Sensations photos, filters, and hashtags, and all of your interactions with followers on Free Instagram analyzer tool. Do they use similar hashtags to your campaign or that are relevant to your industry? Analyze their strategy to see why they’re getting more followers. Pour vous aider à mieux comprendre le graphique, nous avons implémenté une analyse automatique grâce à … With an analytics tool like the Instagram Account Analyzer, you can see follower evolution charts of Instagram users. But this doesn’t rule out follower counts. And, more importantly, who’s following them? You’ll also find analytics essential to learning more about your competition. When you do the math, you’ll see that a 1% engagement rate can be high for an IG influencer with 3 million followers. Be careful of steep spikes – this may indicate a promotion or contest. To do this, you’ll need to understand the basics of analyzing Instagram accounts, so you’re targeting the right users. You’ll need a plan of action for reaching out to and interacting with the right Instagram users. Follow us on FB to make sure you never miss our latest content. Influencity provides maximum effectiveness and speed when analysing Josh Felber All you have to do is look at the numbers and determine if it suits your purpose. Gérer une campagne de publicité sur Instagram implique la mise en place d’outils de mesure et d’analyse adéquats. Pour accéder à l’outil Union Metrics, vous devez créer un compte sur … The best Instagram analytics tools 1. Which ones are they using the most? New research: State of Influencer Marketing 2021. You’ll need to use this in your calculation of the engagement rate to see the potential interaction your campaign would receive if you decided to collaborate. And if you’re using tools like Hashtags for Likes’ Instagram Account Analyzer, then you can make your job a whole lot easier. This will show how much of a threat they are to your brand. Compte tenu de tous ces éléments, voici quelques outils gratuits qui vous aideront à dénicher l’influenceur idéal pour représenter vos produits et votre e-commerce. navyweb Nouveau WRInaute September 17, 2020, 8:00 am, by We already see that 60% of B2C users discover products on Instagram. We set a standard in Instagram, YouTube, TikTok and Twitch account analytics to make influencer marketing transparent, fair, and effective, "This week, influencer marketing platform HypeAuditor has released a study of content from more than 154k Instagram influencers, each of whom sees at least 30% of their following coming from users in the regions in which Instagram's hidden Like counts test is currently running. If people are liking and commenting on their posts, then it shows they like and value it. That number could reach up to $6.5 billion in 2020. September 16, 2020, 2:00 pm. But more on that later. So the idea is to use key data points to find influencers (both large and small) to help you reach your Instagram goals. This is an excellent way to identify which type of posts and topics perform the best. Grâce à notre outil vous pouvez obtenir le taux d'engagement de n'importe quel profil sur Instagram. Umesh Agarwal With the same tool, you can find out the potential number of followers the user will have within 30 days, 60 days, or even the next year. The analyzer tool will show the top posts from the last ten posts. Nous vous proposons une analyse complète de votre compte Instagram gratuitement. https://www.blogdumoderateur.com/outils-analyse-comptes-instagram Plus, you won’t be able to see how their follower counts grow over time. Pour vaincre cette tendance, nous avons développé notre plateforme qui a les meilleures analyses de données pour vous aider à faire toujours mieux que vos concurrents. It’s difficult to analyze an IG user just by deep diving through their posts. Companies spent an estimated $5.2 billion on influencer marketing on Instagram alone in 2019, according to social media analytics firm HypeAuditor. If they’re not getting any likes or comments, then they’re a low-value target. Instagram Insights. These can be conversions, reach, engagement rate, comment sentiment and the number of comments. These numbers are based on historical data and patterns. What you want to look at is whether the follower growth is stagnant, dropping, or steadily growing. Here’s How You Derive One, 3 Ms To Connect With Millionaires and Billionaires Mastered by Jon Talarico, Missing opportunities to engage with valuable influencers. April 17, 2021, 11:16 am, by Those who engage are more likely to click on links and make a purchase. On the other end, check to see what they’re not doing. In my spare time, you’ll find playing with my golden retriever and reading the newest business books by my fire. Is engagement consistent? If they’re getting a steady growth of followers, then it’s a good sign they’re doing something right. Audience location, age-gender split, authenticity & reachability, overall audience quality. Ces outils collectent et analysent des données afin d’aider son utilisateur à évaluer l’impact de sa campagne. The ideal influencer would be one who has a high potential for growth. Iconosquare est le prochain outil sur notre liste. Engagement plays a critical role in determining which influencers to work with. Avec les analyses de croissance des followers Instagram, vous obtenez l'historique de croissance du public de l'influenceur. Cette étude va nous permettre de vous accompagner au mieux dans la création de la stratégie idéale pour votre compte de manière à ce qu’elle soit cohérente avec votre contenu et l’audience que vous souhaitez acquérir. The good is that they’re willing to mention brands in your industry. What Is Assault And Battery Charge And How You Deal With It? ", "Despite the ups and downs of the CGI-influencer presence on social media, social media analytics firm HypeAuditor’s recent release of the “Top Instagram Virtual Influencers in 2019” reveals recent trends in the demographic. The bad is that they’re probably already loyal to your competition. Au moment de chercher des influenceurs Instagram pour ta campagne, il est important d’analyser leurs comptes Instagram afin de vérifier s’ils sont réellement des … I help companies market their brand to millennials and gen z. Dans ce dernier cas, les abonnés sont réels mais le pouvoir d’influence est moindre, ou peu qualitatif. Here’s an obvious metric that every brand should be looking at. If not, then you don’t want to emulate their methods. Although Pixlee is best known for its UGC Marketing Platform, it does offer a … Hey... Vous voulez en savoir plus sur le marketing d'influence ? Social media is all about engaging with your audience. Simply “Search” the Instagram handle you’re wanting to measure and discover the engagement percentage. Mark Escano The AI-powered platform has worked with brands and agencies such as Dior, Unilever, LVMH, GroupM, Ogilvy, Reprise Digital, and Havas Media. Cependant, ils doivent être efficaces pour pouvoir atteindre les objectifs de vente et se démarquer de la concurrence. As for your competition, you want to see whether their strategies are projecting decent growth. And when it comes time to search for influencers to collaborate with, you need to know the level of engagement they’re receiving. Vous pouvez dépenser des milliers en publicité avant de comprendre que tous vos nouveaux followers sont des bots et des followers de masse. navyweb Nouveau WRInaute Instagram Engagement Calculator Measure Instagram engagement and ensure your audience is staying connected. The purpose is to find influencers who have a nice-sized following (in the thousands) and a reasonable rate of engagement. De acordo com um levantamento feito pela HypeAuditor, responsável por analisar dados no Instagram, a paraibana agora é dona de uma das contas com maior engajamento (o que inclui reações, compartilhamentos, comentários e cliques) no Brasil e no mundo. But who you engage with on Instagram should be done strategically. There’s a lot you can learn by seeing the top posts of influencers. Brand Berry You’re competing for the attention of the same audience. https://www.influenth.com/combien-coute-tel-ou-tel-influenceur-sur-instagram Le compte Instagram de l'influenceur Zach King Allez donc regarder quelques vidéos de cet influenceur Instagram (Zach King) pour voir le travail que ça représente. If an influencer is mentioning brands (or your competitors), then this could be a good or bad sign. This shows you how many followers a user obtained over for the past month or so. Plus, it shows how many uploads they’ll likely publish within that time frame. https://www.shopify.fr/blog/marketing-influence-sur-instagram-guide Il est donc clair que sur ce registre il faut des véritables compétences et que le travail de Zach King est ici avéré. You can tell by looking at their engagement rate. Insights is the Instagram analytics tool you’ll find inside the app itself (and is currently the only way to access it, you can get there from a browser). See if there’s a pattern so you can try and duplicate their success. These are based on the amount of engagement the posts received. Entrez le nom d'utilisateur et notre outil vous donnez les informations précise pour évaluer le compte Instagram Now, the analyzer will show you the top mentions from the past 10 posts, so you can see who they mentioned most recently. This is just as important to know because it tells you the reach of the influencer. Instead, you can use the Instagram Account Analyzer tool to flesh out all of their top posts. Influenceur.io : L’outil pour analyser un compte Instagram Discussion dans ' Demandes d'avis et de conseils sur vos sites ' créé par navyweb , 6 Juin 2019 . Le compte « Affaires » coûte 36€ par mois pour un accès à toutes les fonctionnalités en illimité sur 5 comptes Instagram, une formule idéale pour les agences ou grands comptes. If that’s the case, then you want to review the engagement of your competition. Now, what if you’re looking to do a competitive analysis? September 17, 2020, 11:00 am, by Or do specific posts receive more than others? Keep in mind that the higher number of followers they have, the lower their engagement rating will likely be. But it’s worth considering because it can give you an idea of which influencers to go with. September 17, 2020, 9:30 am, by This will show you how many followers and uploads for the IG user’s account. Let’s take a look at how you can pull this off. Il analyse aussi bien votre compte que celui des concurrents. I am a women’s rights activist, running junkie, and eternal marketing student. https://www.talkwalker.com/fr/blog/les-meilleurs-outils-danalyse-instagram To help you analyze all of this, you can usee the account stats summary feature in the Instagram Account Analyzer tool. Grâce à ses taux dengagement élevés et un nombre dabonnés non négligeable, chaque influenceur instagram a réussi à Trying to find out what influencers and competitors are doing right shouldn’t mean digging through a year’s worth of posts. Trouvez les influenceurs qui vous correspondent le mieux sur Instagram, TikTok et YouTube parmi + de 12 millions de profils grâce à un grand nombre de filtres qui vous aideront à trouver des profils de grande qualité. If you want to see who and what an Instagram user is into, then look at who they’re mentioning and what they’re hashtagging. You can then view their posts to see why they’re getting all that great attention. It’s not just the current and past numbers you have to worry about. https://www.journalducm.com/devenir-influenceur-sur-instagra The analytics is done for you. Union Metrics. Suivez le progrès de votre propre compte, recherchez et vérifiez des influenceurs ou apprenez simplement à connaître notre produit. Austin Iuliano You can also gauge their use of hashtags. Combin est un outil permettant d’assurer la promotion et la gestion d’un This shows you how many followers a user obtained over for the past month or so. En achetant des followers, likes et commentaires sur votre compte Instagram, vous lui donnerez un sacré coup de boost. L’outil fournit la moyenne quotidienne ou mensuelle du nombre de contenus publiés par un utilisateur, le nombre moyen de partages, le suivi du taux de croissance de la communauté…
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